Marketing for hospitality and tourism


Philip Kotler, John T. Bowen, James C. Makens
Bok Engelsk 2006
Utgitt
Upper Saddle River, NJ : Pearson Education , c2006
Omfang
XXIV, 932 s. : ill.
Utgave
4th ed.
Emner
markedsføring reiseliv turisme servicenæring
ISBN
0132017733

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