Marketing for hospitality and tourism


Philip Kotler Philip R. Kotler, John T. Bowen and James Makens
Bok Engelsk 2014 Philip Kotler
Utgitt
Essex : Pearson Education , cop. 2014
Omfang
II, 630 s. : ill.
Utgave
6th ed., Pearson new international ed.
Opplysninger
1. utg. 1996. - info:sid/primo.exlibrisgroup.com-BIBSYS_ILS
Emner
markedsføring reiseliv turisme servicenæring bedriftsøkonomi
Dewey
ISBN
1292020032

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