Engaged Journalism : Connecting With Digitally Empowered News Audiences
Jake. Batsell
Bok Engelsk 2015 · Electronic books.
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Utgitt | New York : : Columbia University Press, , 2015.
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Omfang | 1 online resource (233 p.)
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Opplysninger | Description based upon print version of record.. - ""Table of Contents ""; ""Foreword, by Mark Briggs""; ""Preface""; ""Acknowledgments""; ""List of Interviews""; ""Introduction: Why Engagement Matters""; ""1. Face-to-Face Engagement: How News Organizations Build Digital Loyalty and Generate Revenue Through the “Original Platform� ""; ""2. News as Conversation: Not Just Informing but Involving the Audience""; ""3. Mining Niche Communities: Serving Topical and Hyperlocal Audiences Through Digital and Mobile Platforms""; ""4. Search, Explore, Play: Drawing Readers into Journalism Through Interactive Experiences"". - ""5. Sustaining Engaged Journalism: Measuring and Monetizing the Audience Relationship""""Conclusion""; ""Notes""; ""References""; ""Index"". - <div><P>Jake Batsell is an assistant professor of journalism at Southern Methodist University in Dallas, where he teaches digital journalism and media entrepreneurship. His research focuses on audience engagement, media convergence, and the business of digita</div>
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Emner | News audiences - History - United States
Online journalism - History - United States Social media - United States Journalism -- United States -- History -- 21st century. Vis mer... News audiences -- United States -- History -- 21st century.
Online journalism -- United States -- History -- 21st century. Elektroniske aviser : (NO-TrBIB)HUME21520 Engasjement : (NO-TrBIB)HUME33596 Journalism & Communications Journalism Journalistikk : (NO-TrBIB)HUME09091 Nyhetslesere : (NO-TrBIB)HUME33588 nettjournalistikk sosiale medier usa journalistikk narrativ |
Sjanger | |
Geografisk emneord | USA : (NO-TrBIB)HUME01695
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Dewey | |
ISBN | 9780231168359
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