Market-based management : strategies for growing customer value and profitability
Roger J. Best
Bok Engelsk 1997
| Utgitt | Upper Saddle River, N.J. : Prentice-Hall , c1997
|
|---|---|
| Omfang | XXIII, 424 s. : ill.
|
| Emner | Fracture mechanics
Strength of materials Markedsorientert ledelse Strategisk planlegging markedsundersøkelser kundebehandling |
| ISBN | 0131064851. - 0138564779
|
Market-based management : strategies for growing customer value and profitability
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