Advertising media planning : a brand management approach
by Larry D. Kelley and Donald W. Jugenheimer
Bok Engelsk 2008
Utgitt | Armonk, N.Y. : M.E. Sharpe , c2008
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Omfang | VIII, 188 s.
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Utgave | 2nd ed.
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Emner | |
ISBN | 9780765620323
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Advertising media planning : a brand management approach
Larry D. Kelley and Donald W. Jugenheimer...
Bok · Engelsk · 2004
Larry D. Kelley and Donald W. Jugenheimer...
Bok · Engelsk · 2004