Marketing communications : objectives, strategy, tactics /

John R. Rossiter, Larry Percy, Lars Bergkvist.
Bok · Engelsk · 2018

Omfang	xi, 566 sider
Emner	Communication in marketing.
Dewey	658.802
ISBN	9781526438645 (hbk.) : : £120.00. - 9781526438652 (pbk.) : : £45.99