The forever fandom of Harry Potter : balancing fan agency and corporate control /


Marianne Martens.
Bok Engelsk 2019 · Electronic books.

Annen tittel
Utgitt
Cambridge University Press
Omfang
1 online resource (111 pages) : : digital, PDF file(s).
Utgave
1st ed.
Opplysninger
Title from publisher's bibliographic system (viewed on 28 Jun 2019).. - Cover -- Title page -- Copyright page -- The Forever Fandom of Harry Potter -- Contents -- Introduction -- 1 Context: the Harry Potter Landscape -- Popular Culture -- Fandom and Ownership -- Fans for a Day versus Fans Every Day -- The Harry Potter Field -- Fan Community and the Public Sphere -- Sentiments -- Why do Fans Participate? -- Identity, Community, and the Harry Potter Generation -- Who Owns Harry, Anyway? Resisting the Updates -- From Canon to Fanon -- Complicating the Fanon -- Meta-fandom -- Literary Celebrity, Branded Author -- Religion -- From Heteronomous-Autonomous to Autonomous-Heteronomous -- 2 Fans' Shaping of Participation: From Fan Sites to Pottermore -- Fan Resistance -- Why do Fans Write Fan Fiction? -- MuggleNet -- The Leaky Cauldron -- Pottermore -- Wrath of the Fans -- 3 Potterfests -- Literary Festivals: from Live to Digital and Back -- Kent's Potterfest -- Conflict with Warner Bros. -- Analysis of Social Media Comments -- Travel and Crowds -- Copyright and Legal Issues -- Activities for Adults -- Love for the Event -- Harry Potter Festival Odense, Denmark -- Commodified Participation (Platform 9¾): Warner Bros. Studio Tour London -- 4 Fans' Active Volunteering: the Harry Potter Alliance -- Organization and Activity -- Local HPA Chapter: Lumos Flashes, Kent State University -- Expansion and potential -- Conclusion -- Bibliography -- Acknowledgments.. - Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans' participation in the Harry Potter universe has contributed to its success. This Element examines how fans' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control.
Emner
Sjanger
Dewey
ISBN
1-108-59909-5

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