Marketing financial services

Mary Ann Pezzullo
Bok · Engelsk · 1998

Utgitt	Washington, D.C. : American Bankers Association , c1998
Omfang	XIII, 408 p. : ill.
Utgave	5th ed.
Opplysninger	Rev. ed. of: Marketing for bankers. 1993. 4th ed.
Emner	Bank marketing Financial services industry