Olympic marketing
Alain Ferrand, Jean-Loup Chappelet and Benoît Séguin
Bok Engelsk 2012
| Utgitt | London : Routledge , 2012
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|---|---|
| Omfang | xxii, 271 s. : ill.
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| Emner | Olympics - Management
Olympics - Marketing Sports - Management Sports - Marketing idrett olympiske leker markedsføring |
| ISBN | 9780415587860. - 9780415587877
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