How to prepare a marketing plan : a guide to researching the consumer market
John Stapleton and Michael Thomas
Bok Engelsk 1997
| Utgitt | Brookfield, VT : Gower , 1997
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|---|---|
| Omfang | xx, 332 s. : ill.
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| Utgave | 5th ed.
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| Emner | Marketing - Decision making
Marketing - Management Marketing - Planning markedsforskning markedsanalyser |
| ISBN | 0566077841
|
