Scoring points : how Tesco continues to win customer loyalty

Clive Humby, Terry Hunt and Tim Phillips
Bok · Engelsk · 2007

Utgitt	London ; Philadelphia : Kogan Page , 2007
Omfang	X, 294 s. : ill.
Utgave	2nd ed.
Emner	Customer loyalty programs
ISBN	0749447524. - 9780749447526