Born Global Firms : A New International Enterprise
S. Tamer. Cavusgil
Bok Engelsk 2010 · Electronic books.
| Annen tittel | |
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| Utgitt | New York : : Business Expert Press, , 2010.
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| Omfang | 1 online resource (138 p.)
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| Opplysninger | Description based upon print version of record.. - Contents; Introduction; Chapter 1: Born Global Firms: An Introduction; Chapter 2: Facilitating Factors in the Emergence of Born Global Firms; Chapter 3: Literature Review on Born Global Firms; Chapter 4: Theoretical Explanations and Frameworks on Born Global Firms; Chapter 5: A New Field: International Entrepreneurship; Chapter 6: Implications for Managers: Successful Born Global Firms; Chapter 7: Born Globals: The Future of International Trade; Appendix A: Case Studies of Born Global Firms; Appendix B: Developing an International Business Plan; References; Index. - This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.
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| Emner | |
| Sjanger | |
| Dewey | |
| ISBN | 9781606490129
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