The ownership quotient : putting the service profit chain to work for unbeatable competitive advantage


James L. Heskett, W. Earl Sasser, Joe Wheeler
Bok Engelsk 2008
Utgitt
Boston, Mass. : Harvard Business Press , c2008
Omfang
225 s. : ill.
Opplysninger
Includes bibliographical references (p. 209-214) and index.
Emner
Customer services
Employee ownership
Word-of-mouth advertising
reklame avertering muntlig kundeforhold service
ISBN
1422110230. - 9781422110232

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