Brand asset management : driving profitable growth through your brands
Scott M. Davis
Bok Engelsk 2000
Utgitt | San Francisco : Jossey-Bass , c2000
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Omfang | XVI, 265 s. : ill.
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Emner | |
ISBN | 0787950777
|
Utgitt | San Francisco : Jossey-Bass , c2000
|
---|---|
Omfang | XVI, 265 s. : ill.
|
Emner | |
ISBN | 0787950777
|