The Social Network Business Plan : 18 Strategies That Will Create Great Wealth
David. Silver
Bok Engelsk 2009 · Electronic books.
| Utgitt | Chichester : : Wiley, , 2009.
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| Omfang | 1 online resource (226 p.)
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| Opplysninger | Description based upon print version of record.. - The Social Network Business Plan: 18 Strategies That Will Create Great Wealth; Contents; Acknowledgements; Introduction; Chapter 1: Eighteen Sustainable Revenue Channels; Chapter 2: Your Recommender Community as Theater; Chapter 3: Mimic the Bakers and Copy Starbucks; Chapter 4: Why Not Start Five Simultaneously?; Chapter 5: Loyalty and Passion Builders; Chapter 6: Disruption: The Sumptuous Impertinence; Chapter 7: Should You Sell, or Are You Having Too Much Fun?; Chapter 8: Wrap-Up; Bibliography; Index. - All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites--none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the futu
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| ISBN | 9780470419830
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