The new guide to identity - Wolff Olins : corporate identity, retail identity, brand identity, organisational identity, the corporate brand, the corporate vision and the central idea : how to create and sustain change through managing identity


Wolff Olins
Bok Engelsk 1995
Utgitt
Aldershot : Design Council/Gower , 1995
Omfang
xix, 89 s. : ill.
Opplysninger
Includes bibliographical references.. - Rev. ed. of: Wolff Olins guide to identity. 1984.
Emner
Corporate image.
bedriftsledelse kundekontakt reklame corporate identity branding merkevare
ISBN
056607737X. - 0566077507

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