The marketing of the president : political marketing as campaign strategy
Bruce I. Newman
Bok Engelsk 1994
| Utgitt | Thousand Oaks, Calif. : Sage , c1994
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|---|---|
| Omfang | XVII, 165 s. : ill.
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| Emner | Campaign management - United States
Electioneering - United States Marketing - United States Presidents - Election - United States politisk markedsføring presidentvalg usa media reklame |
| ISBN | 080395137X. - 0803951388
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