Decoding women's magazines : from Mademoiselle to Ms.
Ellen McCracken
Bok Engelsk 1993
| Utgitt | Basingstoke London : Macmillan , 1993
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|---|---|
| Omfang | xi, 288 s. : ill. (s./h.)
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| Opplysninger | ADVERTISING TEXTS: The cover: window to the future self - Covert advertisements -- Critical approaches to purchased advertising -- The codes of overt advertisements -- EDITORIAL TEXTS: THE CONTINUUM OF COMMODITY-BASED CULTURE: Fashion and beauty: transgression, utopia, and containment -- Service and home: the seven sisters adapt to the 1980s -- New workers and career women: tapping a new generation of spenders -- Reaching minority women: language, culture, and politics in the service of consumerism -- Class not mass: special-interest publications and pseudo-individualized consumption -- Acquisitions, new launchhes, and adaptations: women's magazines enter the 1990s
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| Emner | Advertising - Periodicals - United States
Magazine illustration - Themes and motives - United States United States - Popular culture Women consumers - United States Vis mer... Women's periodicals, American - Illustration Themes and motives
dameblader usa ukebladillustrasjoner populærkultur reklame |
| ISBN | 0333535901
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