Using qualitative research in advertising : strategies, techniques, and applications
Margaret A. Morrison ... [et al.]
Bok Engelsk 2002
Utgitt | Thousand Oaks, Calif. : Sage , c2002
|
---|---|
Omfang | XI, 139 s. : ill.
|
Emner | |
Dewey | |
ISBN | 0761923837. - 0761925996
|
Using qualitative research in advertising : strategies, techniques, and applications
Margaret A. Morrison ... [et al.]
Bok · Engelsk · 2012
Margaret A. Morrison ... [et al.]
Bok · Engelsk · 2012