Managing innovation : integrating technological, market and organizational change /
by Joe Tidd and John Bessant.
Bok Engelsk 2018 Joseph Tidd
| Omfang | pages cm
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|---|---|
| Utgave | Sixth Edition.
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| Opplysninger | Revised edition of the authors' Managing innovation, [2013]. - Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Search strategies for innovation -- Innovation networks -- Decision making under uncertainty -- Making the innovation case -- Creating new products and services -- Exploiting open innovation and collaboration -- Promoting entrepreneurship and new ventures -- Capturing the business value of innovation -- Capturing social value -- Capturing learning from innovation.
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| Emner | |
| Dewey | |
| ISBN | 9781119379454 (pbk.)
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