What works in fashion advertising : interpreting the strategic thinking behind the advertising and communications of fashion producers and retailers


Peggy Fincher Winters [and] Arthur Allen Winters
Bok Engelsk 1996
Utgitt
New York : Retail Reporting Corporation , cop. 1996
Omfang
158 s. : ill.
Emner
Dewey
769.5 . - 391 . - 741.6
ISBN
0-934590-86-9

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