Brand Hollywood : selling entertainment in a global media age
Paul Grainge
Bok Engelsk 2008
Utgitt | London : Routledge , 2008
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Omfang | XII, 212 s. : ill
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Emner | Brand name products
Corporate image Motion pictures - Marketing - United States hollywood globalisering usa film filmindustri underholdning |
ISBN | 0415354048. - 0415354056. - 9780415354042. - 9780415354059
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