The elements of persuasion : use storytelling to pitch better, sell faster & win more business
Richard Maxwell and Robert Dickman
Bok Engelsk 2007
| Utgitt | New York : Collins , c2007
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| Omfang | 242 s.
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| Emner | Business communication
Persuasion (Psychology) Selling Storytelling Vis mer... Success in business - Psychological aspects
markedsføring kommunikasjon overtalelse historiefortelling |
| ISBN | 9780061179037
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