The journey to a personal brand
Douglas Commaille.
Bok Engelsk 2018
Omfang | viii,162 sider
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Opplysninger | An ever changing world -- From brands to personal branding -- The personal brand equation -- Creating a personal brand profile -- Getting into the detail of the personal brand profile -- Giving your brand superior competitive -- Honing the building block of your personal brand -- The archetypes that shape your personal brand -- Your personal brand value proposition -- Your personal brand narrative -- Launching your over the digital parapet -- Content is nothing without context -- Overview of the personal brand development process.
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ISBN | 9781138561700
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