Emotional decisions : tradeoff difficulty and coping in consumer choice

Mary Frances Luce Mary Frances Luce, James R. Bettman, and John W. Payne
Bok · Engelsk · 2001

Utgitt	Chicago, Ill. : University of Chicago Press , c2001
Omfang	209 s. : ill.
Emner	næringsmidler holdninger atferd matvalg