Handbook of product placement in the mass media : new strategies in marketing theory, practice, trends, and ethics
Mary-Lou Galician, editor
Bok Engelsk 2004
| Utgitt | New York : Routledge , c2004
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|---|---|
| Omfang | 288 s. : ill.
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| Emner | |
| ISBN | 0789025345. - 9780789025340
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