Cases in marketing management and strategy : an Asia-Pacific perspective

John A. Quelch ... [et al.]
Bok · Engelsk · 1996

Utgitt	Upper Saddle River, N.J. : Prentice Hall , 1996
Omfang	XI, 507 s. : ill.
Emner	Marketing - Case studies - Asia Marketing - Management Case studies - Asia markedsføring asia
ISBN	0135770572