The value profit chain : treat employees like customers and customers like employees

James L. Heskett, W. Earl Sasser, Leonard A. Schlesinger
Bok · Engelsk · 2003

Utgitt	New York, N.Y. : The Free Press , 2003
Omfang	XXII, 377 s. : ill.
Emner	Communication in marketing Consumer satisfaction Customer services Employee loyalty Vis mer... Organizational effectiveness kundekontakt kundetilfredshet
ISBN	0743225694