The branding of the American mind : how universities capture, manage, and monetize intellectual property and why it matters
Jacob H. Rooksby
Bok Engelsk 2016
| Utgitt | Johns Hopkins University Press , 2016
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|---|---|
| Omfang | XIX, 370 sider : illustrasjoner
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| Opplysninger | Intellectual property, higher education, and the public good -- Intellectual property explained -- University(tm) -- University patents under the sun -- Copyright on campus -- In pursuit of brand : names, domain names, images, slogans, and secrets -- Private rights in the public interest : a path forward.
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| Emner | |
| Geografisk emneord | |
| Dewey | |
| ISBN | 978-1421420806
|
