The Politz papers : science and truth in marketing research
edited by Hugh S. Hardy ; foreword by Darrel B. Lucas ; with additional notes by W. Edwards Deming
Bok Engelsk 1990
Utgitt | Chicago, Ill. : American Marketing Association , c1990
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Omfang | xvii, 351 s. : ill.
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Emner | |
ISBN | 0877572100
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