Comparative study of retail strategy in emerging market : Wal-Mart versus Carrefour in China
Dan Sun
Bok Engelsk 2005
Utgitt | Bergen : [D. Sun] , [2005]
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Omfang | VI, 56 bl. : ill.
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Opplysninger | Thesis - Master of International Business, Norges handelshøyskole, 2005
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Emner | Carrefour : (NO-TrBIB)6036799
Wal-Mart (firma) : (NO-TrBIB)1074434 strategi utenlandsetableringer varehandel |