Persuasion in ethanol advertisements : the impact of gender, consumer ethnocentrism, and regulatory focus
Mark A. Mickelson
Bok Engelsk 2010
Utgitt | Bergen : [M.A. Mickelson] , 2010
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Omfang | 60 s. : ill.
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Opplysninger | Master thesis in energy, environment and natural resources- Norges handelshøyskole, våren 2010
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Emner | drivstoff etanol
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