Beans : Four Principles for Running a Business in Good Times or Bad
Leslie. Yerkes
Bok Engelsk 2003 · Electronic books.
| Utgitt | Hoboken : : Wiley, , 2003.
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| Omfang | 1 online resource (176 p.)
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| Opplysninger | Description based upon print version of record.. - BEANS; Contents; Foreword; Preface; Authors' Note; Introduction; 1 PASSION: You gotta have it or you gotta get it; 2 PEOPLE: You're known by the company you keep; 3 MAKE IT PERSONAL: Everybody wants to be a regular; 4 PRODUCT: People don't pay good money for bad coffee; 5 THE EYE OF INTENTION: If you don't know where you're going, you won't know when you get there; 6 THE FOUR P'S: Big lessons from a small cup of coffee; Epilogue: SIX WEEKS LATER; A Page From Carol Wisdom's Notes; Discussion Questions: Applying the Four P's to Your Work Experiences; Appendix: Caffeine Facts; Acknowledgments. - About the AuthorsContact Page. - Beans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process. Told over the span of a single day, it follows The El's founder, Jack Hartman, through a business crisis that will challenge him and make him clear on why he does what he does. Unsure of whether he has lost the passion needed to sustain his business, Jack hires a consultant who flies to Seattle to ""help"" him but in reality bears witness to the secrets of good business, whether it's a company of
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| ISBN | 0787967645
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