Corporate Social Opportunity! : Seven Steps to Make Corporate Social Responsibility Work for your Business
David. Grayson
Bok Engelsk 2004 · Electronic books.
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| Utgitt | Sheffield : : Greenleaf Publishing, , 2004.
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| Omfang | 1 online resource (392 p.)
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| Opplysninger | Description based upon print version of record.. - ""Front cover""; ""Half-title""; ""About the authors""; ""Title page""; ""Copyright page""; ""Contents""; ""How to use this book""; ""Introduction""; ""Part I. From corporate social responsibility to corporate social opportunity in seven steps""; ""Step 1. Identifying the triggers""; ""Step 2. Scoping what matters""; ""Step 3. Making the business case""; ""Step 4. Committing to action""; ""Step 5. Integration and gathering resources""; ""Step 6. Engaging stakeholders""; ""Step 7. Measuring and reporting""; ""Part II. Putting the seven steps into action: a worked example"". - ""Part II: Introduction""""Step 1 in action. Identifying the triggers""; ""Step 2 in action. Scoping what matters""; ""Step 3 in action. Making the business case""; ""Step 4 in action. Committing to action""; ""Step 5 in action. Integration and gathering resources""; ""Step 6 in action. Engaging stakeholders""; ""Step 7 in action. Measuring and reporting""; ""After the Management Retreat""; ""Signposts""; ""Acknowledgements""; ""Partners in Corporate Social Opportunity""; ""Index""; ""Back cover"". - This practical guide is designed to help business leaders and their managers understand how to assess the impact of corporate social responsibility factors on their core business strategy and operations, and help them identify and prioritize between subsequent options and resulting business opportunities.
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| Dewey | |
| ISBN | 1874719837. - 1874719845
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