Marketing higher education : theory and practice
Felix Maringe and Paul Gibbs
Bok Engelsk 2009
| Utgitt | Maidenhead, Berkshire : Open University Press : McGraw Hill , 2009
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|---|---|
| Omfang | xiv, 195 s.
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| Emner | College publicity - United States
Marketing Marketing - Research markedsføring høgre utdanning universiteter |
| ISBN | 0335220320. - 0335220339. - 9780335220328. - 9780335220335
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