High concept : movies and marketing in Hollywood
Justin Wyatt
Bok Engelsk 1994 · Electronic books.
| Utgitt | Austin, Tex. : University of Texas Press , 1994
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|---|---|
| Omfang | X, 237 s. : ill.
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| Emner | Hollywood (Los Angeles, Calif.).
Motion pictures -- United States -- Marketing. Motion pictures - Marketing - United States film markedsføring reklame usa mainstream kassasuksess |
| Sjanger | |
| Dewey | |
| ISBN | 0292790902. - 0292790910
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