Differentiate or die : survival in our era of killer competition
Jack Trout with Steve Rivkin
Bok Engelsk 2000
Utgitt | New York : Wiley , c2000
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Omfang | X, 230 s.
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Emner | Advertising - Brand name products
Brand name products Competition Marketing markedsføring markedskommunikasjon varemerker |
ISBN | 0471357642
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Differentiate or die : survival in our era of killer competition
Jack Trout with Steve Rivkin
Bok · Engelsk · 2008
Jack Trout with Steve Rivkin
Bok · Engelsk · 2008