Storytelling in Management Practice : Dynamics and Implications
Stefanie. Reissner
Bok Engelsk 2013 · Electronic books.
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| Medvirkende | |
| Utgitt | Hoboken : : Taylor and Francis, , 2013.
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| Omfang | 1 online resource (196 p.)
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| Opplysninger | Description based upon print version of record.. - Cover; Half Title; Title Page; Copyright Page; Table of Contents; Acknowledgements; 1. Introduction; Introduction; Rationale for the research; Theoretical context; Leadership; Strategy; Organization studies; Knowledge management; Research context; NorthService Ltd.; NorthEdu; Expert interviews; Structure of the book; 2. Storytelling in management practice: definition, rhetoric, assumptions; Introduction; Definitions of storytelling in management practice; The rhetoric of storytelling in management practice; The assumptions of the storytelling discourse. - Corporate storytelling at northservice ltd.Formulating corporate storytelling; Enacting corporate storytelling; Hearing and reacting to corporate storytelling; Corporate storytelling in other contexts; Assembling the organization at WasteManagement Ltd.; Facilitated approaches to corporate storytelling; Conclusion; 5. Storytelling at the meso level; Introduction; Translational storytelling; Interpretational storytelling; Developmental storytelling; Conclusion; 6. Storytelling at the micro level: weaving and weakening theorganization's social fabric; Introduction. - Ethics of storytelling in management practiceConclusion; Methodological appendix; Introduction; Research philosophy; Research methodology; Data collection; NorthService Ltd.; NorthEdu; Expert interviews; Workshop participants; Data analysis; Researcher and research; Ethical issues; Critical evaluation; Conclusion; Notes; References; Index. - Storytelling in management practice: skill or art?The storytelling system; Storytelling in management practice: can we see it working?; Conclusion; 3. Theoretical foundations and conceptualizations of storytellingin management practice; Introduction; Organizations as storytelling and sensemaking systems; Storytelling in management practice: what it looks like; Storytelling purposively, storytelling perceptively; Perceptive storytelling; Purposive storytelling; Beyond purpose and perception; Conclusion; 4. Storytelling at the macro level: constructing the organization; Introduction. - Weaving the organization's social fabricWeakening the organizational fabric; Conclusion; 7. Dynamics of storytelling inmanagement practice; Introduction; The performance of storytelling; Co-constructing storytelling; Manipulation and control; Conclusion; 8. Conclusion; Introduction; Key findings; Storytelling as a management tool; Employee perceptions of management storytelling; Storytelling dialogue; Storytelling as everyday communication; Further research; Mechanics of storytelling in management practice; Storytelling to engage external audiences; Storytelling in other cultural contexts. - Since the early 2000s, storytelling as a means of managerial communication has been increasingly advocated, with a focus on the management practices of leadership, change and organizational culture. Most research on storytelling in management practice derives from practitioner experience, but little is known about the specific dynamics behind storytelling as a tool for managerial communication. This book derives from one of the first research studies into storytelling in management practice, which sought to evaluate the assumed, but not necessarily proven, effectiveness of storytelli
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| Emner | Communication in management
Communication in organizations Business & Economics Communication Vis mer... Leadership
Management Theory Management Storytelling ledelse kommunikasjon fortellinger bedriftsledelse historiefortelling |
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| Dewey | |
| ISBN | 9780415644334
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