50+ marketing : marketing, communicating and selling to the over 50s generations
Jean-Paul Tréguer
Bok Engelsk 2002
| Utgitt | Basingstoke : Palgrave , 2002
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|---|---|
| Omfang | XX, 172 s. : ill.
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| Emner | Aged consumers - Attitudes
Aged consumers - Attitudes - United States Marketing Marketing - United States Vis mer... Middle aged consumers - Attitudes
Middle aged consumers - Attitudes - United States markedsføring grey hair market middelaldrende markedsforskning markedsanalyser kundepsykologi |
| ISBN | 0333984129
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