Status Update : Celebrity, Publicity, and Branding in the Social Media Age
Alice E. Marwick
Bok Engelsk 2013 · Electronic books.
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Utgitt | New Haven : : Yale University Press, , 2013.
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Omfang | 1 online resource (369 p.)
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Opplysninger | Description based upon print version of record.. - ""Cover""; ""Contents""; ""Introduction""; ""1 A Cultural History of Web 2.0""; ""2 Leaders and Followers: Status in the Tech Scene""; ""3 The Fabulous Lives of Micro-Celebrities""; ""4 Self- Branding: The (Safe for Work) Self""; ""5 Lifestreaming: We Live in Public""; ""6 Designed in California: Entrepreneurship and the Myths of Web 2.0""; ""Conclusion""; ""Appendix: Cast of Characters""; ""Acknowledgments""; ""Notes""; ""Bibliography""; ""Index""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""J""; ""K""; ""L""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U"". - ""V""""W""; ""X""; ""Y""; ""Z""
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Emner | Branding (Marketing).
Celebrities. Publicity. Social media. Vis mer... Social status.
Web 2.0. Electrical & Computer Engineering Engineering & Applied Sciences Sosiale medier Status Telecommunications elite overklassen sosiale medier merkevarer |
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Dewey | |
ISBN | 9780300176728
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