The Entrepreneur's Information Sourcebook : Charting the Path to Small Business Success


Susan C. Awe
Bok Engelsk 2006 · Electronic books.
Annen tittel
Utgitt
Santa Barbara : : ABC-CLIO, , 2006.
Omfang
1 online resource (262 p.)
Opplysninger
Description based upon print version of record.. - CONTENTS; ILLUSTRATIONS; ACKNOWLEDGMENTS; INTRODUCTION; CHAPTER 1 ARE YOU AN ENTREPRENEUR?; CHAPTER 2 RESEARCH, STATISTICS, AND INFORMATION GATHERING; CHAPTER 3 START-UP; CHAPTER 4 YOUR BUSINESS PLAN; CHAPTER 5 UPS AND DOWNS OF FRANCHISING; CHAPTER 6 RAISING CAPITAL; CHAPTER 7 MARKETING AND ADVERTISING; CHAPTER 8 MANAGEMENT; CHAPTER 9 PERSONNEL/HUMAN RESOURCES; CHAPTER 10 LEGAL/TAXES; CHAPTER 11 WORKING WITH THE GOVERNMENT; CHAPTER 12 COMPETITIVE ANALYSIS; CHAPTER 13 GROWING YOUR BUSINESS AND MOVING ON; GLOSSARY; INDEX. - This guide offers invaluable assistance to those who wish to start or have already embarked upon a small business enterprise. Utilizing a step-by-step approach, it takes users through a process of planning, establishing, growing, maintaining, and even exiting a small business. For each step, the book offers dozens of the best information sources in print and on the Web, putting vital business information at your fingertips. This is a must-purchase for any library that serves entrepreneurs or future entrepreneurs. In fact, multiple copies may be in demand-for the reference desk and the circulat
Emner
Sjanger
Dewey
ISBN
1591582423

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