Artificial intelligence for business creativity
edited by Margherita Pagani and Renaud Champion.
Bok Engelsk 22
| Medvirkende | |
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| Omfang | xvii, 137 pages : : illustrtsations;
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| Opplysninger | Includes index.. - Cover -- Half Title -- Series -- Title -- Copyright -- Dedication -- Contents -- About the authors -- Foreword: the intersection of AI and creativity -- Introduction -- Part One Artificial Intelligence and creativity -- 1 Creativity and innovation in the age of AI -- 2 Could Artificial Intelligence make us humans more creative? -- Part Two From individual creativity toward business creativity -- 3 When Artificial Intelligence systems help to inspire creative new venture ideas -- 4 How AI can foster business creativity -- 5 Artificial Intelligence and creativity in marketing: a proposed typology and new directions for academia-industry collaborations -- 6 Toward AI-enabled support for creative thinking about business models -- 7 Conclusions and future directions -- Appendix 1 Legal issue of AI for business creativity -- Index.. - This book considers Human Centric Artificial Intelligence as AI which possesses an ethical dimension in addition to its technical capabilities.
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| Emner | |
| ISBN | 1-00-328758-1. - 1-000-95389-0. - 1-003-28758-1. - 9781032262987
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