The science of attitudes
Joel Cooper, Shane F. Blackman, Kyle T. Keller.
Bok Engelsk 2016 Joel. Cooper
| Omfang | vi, 346 sider : : illustrasjoner ;
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| Opplysninger | The meaning and measurement of attitudes -- Attitude strength and structure -- The functions of attitudes -- Persuasion: classic approaches -- Dual process theories of attitude change -- Predicting behavior from attitudes -- Predicting attitudes from behaviors -- Resistance to persuasion -- Implicit measurement of attitudes -- New frontiers in attitude research: accessing and modeling the brain.
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| Emner | |
| Dewey | |
| ISBN | 9781138820791 (pb : alk. paper)
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