Inside the mind of the shopper : the science of retailing
Herb Sorensen, with Marck Heckman and James Sorensen
Tale på CD Engelsk 2022
| Medvirkende | |
|---|---|
| Utgitt | Oslo : Norsk lyd- og blindeskriftbibliotek , 2022
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| Opplysninger | I prod. per november 2022. - William Talesyntese. - Fra forlagets omtale: In retail, there’s only one number one. It’s not Wal-Mart or Costco, or even Amazon: It’s the shopper. To create high-profit retail experiences, you need to know exactly how your shopper thinks, feels, and acts at the point of purchase. Dr. Herb Sorensen illuminates today’s consumer behavior in the context of radical technological and societal changes that are transforming retail.
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| Emner | |
| Dewey | |
| ISBN | 978-82-16-46785-5
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