Crisis communications : a casebook approach
Kathleen Fearn-Banks
Bok Engelsk 2007 · Electronic books.
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| Medvirkende | Fearn-Banks, Kathleen. (Author)
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| Utgitt | Mahwah, N.J. : Lawrence Erlbaum Associates , 2007
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| Omfang | XV, 385 s. : ill.
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| Utgave | 3rd ed.
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| Opplysninger | Description based upon print version of record.. - Book Cover; Title; Copyright; Brief Contents; Full Contents; Preface; Chapter One: Crisis Communications Today; Chapter Two: Crisis Communications Theory; Chapter Three: Communications to Prevent Crises; Chapter Four: Communications When the Crisis Strikes; Chapter Five: Social Media and Crisis Communications; Chapter Six: Rumors and Cybercrises; Chapter Seven: "Textbook" Crises; Chapter Eight: Culture Crises: Foreign and Domestic; Chapter Nine: Environmental Crisis; Chapter Ten: Natural Disasters; Chapter Eleven: Transportation Crises; Chapter Twelve: Product Failure and Product Tampering. - Chapter Thirteen: Death and InjuryChapter Fourteen: Individuals in Crises; Chapter Fifteen: The Crisis Communications Plan; Appendix A: Generic Crisis Communications Plan for a Large Company; Appendix B: Crisis Communications Plan for Seattle's Union Gospel Mission; Appendix C: Crisis Communications Plan for a Fictitious Small Business; Sources; Index. - Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks examines the steps of choosing the appropriate words to convey a message, selecting the method and channels for deliverin
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| Dewey | |
| ISBN | 9780415880589. - 9780415880596
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