edited by Jacob Jacoby, C. Samuel Craig
Bok
·
Engelsk
·1984
Detaljer
Utgitt
Lexington, Mass. : LexingtonBooks , c1984
Omfang
xvi, 316 p. : ill.
Opplysninger
Includes bibliographies.. - Papers presented at a conference, co-sponsored by the Institute for Retail Management and the Association for Consumer Research.
