Building models for marketing decisions
Peter S.H. Leeflang ... [et al.]
Bok Engelsk 2000
| Utgitt | Boston : Kluwer , 2000
|
|---|---|
| Omfang | XVI, 645 s. : ill.
|
| Emner | Marketing - Management Decision making Mathematical models
Marketing - Mathematical models markedsforskning markedsanalyser |
| ISBN | 0792377729
|
