| |
|---|
| Utgitt
| København : Handelshøjskolen , 1989
|
|---|
| Omfang
| |
|---|
| Opplysninger
| A) Recall of TV and cinema advertising in Denmark / Ole E. Andersen. - S. 1-30. - B) The usefulness of aided and unaided recall in discriminating among spots broadcasted in 5 minutes' blocks when measured shortly after the broadcast / Ulrich Bronée, Lene Grønning, Flemming Hansen. S. 31-47
|
|---|
