Designing research questionnaires for business and management students
Yüksel Ekinci
Bok · Engelsk · 2015
| Omfang | xii, 163 sider : illustrasjoner
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| Opplysninger | Chapter 1: Understanding Research Questionnaires / Chapter 2: Basic Components of Research Questionnaires / Chapter 3: Conducting Research with Questionnaires / Chapter 4: Examples of Research Questionnaires / Conclusions / Glossary / Index. - In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations. / Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. / Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
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| Emner | forskningsmetoder forskningsdesign
spørreskjema |
| Dewey | |
| ISBN | 9781446273579
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