
The four : the hidden DNA of Amazon, Apple, Facebook, and Google /
Scott Galloway
Bok · Engelsk · 2018
Omfang | viii, 323 sider ;
|
---|---|
Utgave | First Portfolio/Penguin trade paperback edition.
|
Opplysninger | The four -- Who are these companies and why write about them? -- Amazon -- How Amazon became the most disruptive firm in the largest economy -- Apple -- Tech goes luxury -- Facebook -- Love is key to longevity and great advertising -- Google -- Our modern-day god -- Lie to me -- The four and funny business -- Business and the body -- All businesses appeal to one of three organs -- The T algorithm -- What it takes to get to a trillion -- The fifth horseman? -- Who will be next? -- The four and you -- Follow your talent, not your passion -- Yes, and now what? -- Where are the four taking us? -- Acknowledgments -- Notes -- Illustration credits -- Index.
|
Emner | |
Dewey | |
ISBN | 9780735213678
|
ISBN(galt) | 9780525540397 (International edition)
|